Wednesday, August 11, 2010

Sunglasses more than just a fashion accessory

Tom Cruise, Justin Timberlake and Zac Efron wearing Persol sunglasses

Thanks to a growing interest in celebrity culture, sunglasses have become an all year round-obsession.

Celebrities and civilians alike love the look of a designer frame, which can transform the average Joe into a famous rock star.

Not only do sunglasses make us appear more interesting, but the protection they provide is crucial.

Cases of temporary blindness, blurred vision and cataracts caused by UV are on the increase, hence why it is so important to protect your eyes from the sun.

These sunglasses (as seen on Zac Efron) by designer brand Persol - meaning 'for the sun' in Italian - provide superior protection against those harsh UV rays.

Being synonymous with outstanding protection is nothing new for Italian design. But when it comes to producing quality products, Persol verges on the obsessive. Their models use lenses made from mineral glass to offer maximum protection, absorbing radiation that can be harmful to eyes.

You can always count on the Italians to never sacrifice practicality for style and these frames are begging for a joyride in an open sports car overlooking the ocean.

So the next time a BBQ or outdoor picnic is on the menu, make Persol the speciality of the day.

From left to right: Persol 2803, 2966 and 0649 (as shown below).

Persol sunglasses

Persol 0649



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